Butcher & Public (B&P) was created from the concept of an agrarian style of butchery and community. Positioning itself in the center of Little Rock, AK's burgeoning food scene–B&P will offer a meat CSA, a butcher’s case, catering, and butchery classes. The identity is black & white logotype that conjures up the classic butcher image and can easily adapt as B&P grows within the community.